95 countries. 600 cities. More than 70,000 gentlefolk and their motorbikes riding for a good cause. An event sponsored by Zenith, to benefit the Movember Foundation, and its support for prostate cancer and men’s mental health
Zenith has supported the gathering around the world, and has created a PILOT TON-UP watch engraved with the effigy of The Distinguished Gentleman’s Ride.
Number 0 has been auctioned, raising 7,500 Euros at a special event held in Milan in the presence of Zenith CEO Julien Tornare, and Mark Hawwa, founder of the event.
The event has gained unprecedented traction in the Vintage Biking world: last Sunday, September 24th 2017, in 600 cities spread across 95 countries around the world, more than 70,000 gentlefolk met up on the same day aboard their motorbikes to support research into prostate cancer and men’s mental health on behalf of the Movember Foundation.
What do they all have in common? An array of vintage bikes, café racers, bobbers, scramblers and other exceptional customized models that will be taking part in chic and festive parades thrumming along roads and cobblestones.
The goal? To raise funds. An operation on behalf of the Movember Foundation in its bid to finance prostate cancer and men’s mental health programs and to pass the USD$5 million mark this year (having already raised more than $8M since it was created by Australian Mark Hawwa).
Among the celebrities who will be taking part in the 2017 edition are American actor Eric C.Olsen (from the NCIS LA series), Australian actor Jai Courtney, as well as fashion blogger Mariano Di Vaio (DGR Milan).
Zenith is supporting this global charity event for the second year running. To mark this gathering the Swiss watch Manufacture has produced six special numbered Pilot Ton-Up watches, each bearing the inscription DGR 2017. Five of the watches are intended as gifts to the main donors.
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